Highest CPC
Keywords and Best Adsense Niches 2019
Making money online can be quite hard,
especially if you are looking to monetize your blog solely via ads.
To be a successful Adsense publisher you need
a lot of traffic but you also need that traffic to engage with the ads that are
being displayed on your site.
The adsense CPC that you get
paid will depend on the topics that you write about.
In the world of blogging, you can either write
articles that will compete for clicks that will pay a few cents or be strategic
and write content that will pay the big bucks.
If you are serious about making money online
with Adsense and building a successful business, I suggest you
target these top paying keywords and industries.
I broke down this post by:
- Top paying
Adsense keyword industries
- Types of ads
that pay the most
- Exact long-tail
keywords that have insane CPCs
- 4
Bonuses to make even more money with Adsense
Here are the top 10 highest paid
Adsense keywords for 2019 (by industry/niche):
1. Insurance $58
CPC
2. Gas/Electricity $54
CPC
3. Mortgage $47
CPC
4. Attorney $47
CPC
5. Loans $44
CPC
6. Lawyer $42
CPC
7. Donate $42
CPC
8. Conference
Call $42 CPC
9. Degree $40
CPC
10. Credit $38 CPC
↓ keep reading to find the exact keyword phrases
that you should target ↓
Why do these Adsense keywords pay so much?
Because the companies behind the ads have a
high customer value and can afford to spend a few hundred bucks to acquire a
customer. It all boils down to their business economics.
So, how can you profit from this data and
rake in thousands of dollars each month?
Let’s run through a hypothetical example.
1. You
notice that insurance related blogs will carry a high CPC.
2. You
then research a few keywords and find that “car insurance companies” pays
decently well.
3. You get
to writing the best article you can on car insurance companies
4. With
an amazing on-page SEO, you are able to get
your blog post high on google rankings,
5. You get
a good amount of high quality organic traffic to your site, and then monetize
into more Adsense revenue.
Which Adsense ads pay the most?
In addition to picking the best niche for
adsense, you also have options as to which ad type to show. The options are: 1)
text & display 2) matched content 3) in-feed and 4) in-article.
In my own experiments, I’ve found higher click
through rates with native in-article ads. Those ads perform the
best on any
of my sites.
PASTE IMAGE
The in-article ads will naturally blend with
your content and display midway through your blog post. I like these types of
ads because they are contextual and usually receive a good amount of clicks.
Sidebar ads are not as good since we are
already trained to tune them out.
Pro tip: Use Auto Ads by Google
Adsense Auto Ads take advantage of machine
learning and place themselves automatically on your site where Google thinks
they will perform well.
Google has been testing the Auto Ads feature
as a beta since September of 2017 and recently (early March) released this
feature to everyone.
Since Google has millions (if not billions) of
sites to test, they will most likely be better than you or me when figuring out
the right type and placement of the ads.
The only downside of this is that you won’t
have much control of how many ads are shown or where they are placed, which if
you are picky, might annoy you.
To set up Auto ads on your site, follow these
steps:
1. Sign
in to your AdSense account.
2. In the
left navigation panel, click My ads.
3. Click Auto
ads.
4. On the
“Choose your global settings” page, use the controls to select the ad formats
that you’d like to show.
5. Leave Automatically
get new formats selected if you want AdSense to automatically add new
ad formats to your global settings as they become available.
6. Click Save.
7. On the
“Place code on your page” page, click Copy code.
8. Paste
the ad code between the <head> and </head> tags of each page where you want to show
Auto ads. If you’re not sure how to do this, see Google’s Code implementation guide.
Bonus Keyword Industries/Niches
Here are other high paying keywords that you
can target in your blog posts
1. Treatment $37
CPC
2. Software $35
CPC
3. Classes $35
CPC
4. Recovery $34
CPC
5. Trading $33
CPC
6. Rehab $33
CPC
7. Hosting $31
CPC
8. Transfer $29
CPC
9. Cord
Blood $27 CPC
10. Claim $25 CPC
↓ Don’t forget about the bonuses at the end where
I show you how to find the best kws ↓
Which exact keywords pay the most CPC on
Adsense?
If you are looking for exact top
paying keywords such as mesothelioma which pays $1000+ per click, you
can check out the list compiled of 1M+ adsense keywords by GrepWords here. For instance, they reported the ultimate
top paying keyword “mesothelioma survival rates” at $1006.56 per click.
Here are a few of my favorite top paid
keywords per industry found through SEMRush (data for 2017, 2018 and 2019):
Mesothelioma Keywords sorted by CPC
Mesothelioma is a type of cancer that
lines the lungs, stomach, heart, and other organs, and unfortunately can’t be
cured. Nevertheless, treatment can help reduce the pain. People that contracted
mesothelioma did so at their jobs so that is why you see searches like
“mesothelioma attorneys”, “mesothelioma law firms” and “mesothelioma
compensation”.
This is a very competitive keyword set so
unless you can outrank WebMD and MayoClinic, I suggest you look for other
industries.
Highest CPC Keywords and Best Adsense Niches 2019
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
Results
|
compensation
mesothelioma
|
10
|
64.96
|
568.67
|
0.91
|
594,000
|
mesothelioma
attorney houston
|
30
|
55.72
|
545.84
|
0.74
|
109,000
|
mesothelioma
attorney california
|
10
|
55.3
|
390.08
|
0.86
|
223,000
|
mesothelioma
compensation
|
110
|
64
|
326.85
|
0.84
|
596,000
|
pleural
mesothelioma stages
|
90
|
71.76
|
318.44
|
0.93
|
148,000
|
mesothelioma
lawyer directory
|
20
|
63.42
|
290.34
|
0.86
|
212,000
|
mesothelioma
lawsuit settlements
|
110
|
61.8
|
276.44
|
0.85
|
139,000
|
statute
of limitations on mesothelioma claims
|
90
|
53.98
|
274.07
|
0.82
|
64,000
|
lawyers
for mesothelioma
|
40
|
58.43
|
265.92
|
0.86
|
537,000
|
mesothelioma
settlement fund
|
40
|
59.3
|
257.12
|
0.82
|
262,000
|
*Competition of 1 means highly competitive.
Top Paying Keywords for the Lawyer Niche
Being a lawyer must be nice. You get to dress
in a suit (which I love) and you also get to afford to spend exorbitant amounts
of money for website traffic. Not too shabby.
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
Results
|
car
accident lawyer moreno valley
|
90
|
52.02
|
584.44
|
1
|
112,000
|
ft
lauderdale car accident lawyer
|
10
|
48.18
|
566.17
|
1
|
267,000
|
auto
accident lawyers in chicago
|
90
|
59.03
|
542.95
|
1
|
2,280,000
|
car
accident lawyer ny
|
30
|
53.89
|
508.62
|
1
|
1,320,000
|
car
accident lawyer in phoenix
|
20
|
55.27
|
504.53
|
0
|
1,070,000
|
california
motorcycle accident lawyer
|
30
|
47.51
|
475.78
|
1
|
5,410,000
|
car
accident lawyer augusta
|
90
|
44.3
|
463.71
|
1
|
416,000
|
car
accident lawyer in fort lauderdale
|
50
|
47.13
|
462.97
|
1
|
1,110,000
|
personal
injury lawyer ft lauderdale
|
10
|
43.06
|
429.36
|
1
|
860,000
|
dallas
truck accident lawyer
|
90
|
49.67
|
426
|
1
|
721,000
|
Doctors keywords CPC Adsense
In this list you will find a mix of people
looking for Physicians and people looking for a PhD program.
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Com.
|
Results
|
can
you sue a doctor for wrong diagnosis
|
40
|
70.83
|
250.96
|
0
|
697,000
|
doctorate
in security
|
70
|
74.61
|
189.19
|
1
|
25,000,000
|
doctor
after car accident
|
40
|
60.59
|
136.95
|
1
|
29,200,000
|
doctors
car insurance
|
10
|
66.17
|
128.46
|
1
|
3,100,000
|
car
accident doctor atlanta
|
70
|
43.8
|
122.42
|
1
|
762,000
|
rehab
doctors
|
210
|
59.77
|
118.49
|
0
|
22,900,000
|
business
doctoral programs online
|
30
|
73.19
|
118.19
|
1
|
1,810,000
|
best
doctoral programs in education
|
30
|
77.26
|
114.31
|
1
|
11,000,000
|
top
online doctoral programs in business
|
10
|
71.32
|
112.46
|
1
|
995,000
|
educational
leadership doctoral programs online
|
20
|
81.12
|
108.97
|
1
|
734,000
|
I thought attorneys and lawyers were the same.
Guess I was wrong.
Here are some other keywords pertaining to
attorneys:
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
Results
|
personal
injury attorney cape coral fl
|
70
|
44.08
|
573.71
|
0.79
|
302,000
|
accident
attorney rancho cucamonga
|
90
|
46.05
|
548.48
|
1
|
71,000
|
30
|
55.72
|
545.84
|
0.74
|
109,000
|
|
truck
accident attorney san antonio
|
50
|
47.2
|
432.95
|
0.85
|
703,000
|
motorcycle
accident attorney orange county
|
30
|
52.34
|
404.05
|
0.83
|
2,180,000
|
auto
accident attorney colorado springs
|
70
|
51.94
|
396.78
|
0.66
|
280,000
|
accident
attorney riverside ca
|
30
|
43.12
|
390.88
|
0.51
|
331,000
|
mesothelioma
attorney california
|
10
|
55.3
|
390.08
|
0.86
|
223,000
|
phoenix
accident attorneys
|
20
|
54.24
|
358.08
|
0.71
|
1,500,000
|
louisville
accident attorney
|
20
|
46.44
|
345.62
|
0.63
|
674,000
|
Bitcoin CPC Adsense KWs
I threw this one in because the crypto space is
just so hot right now. These keywords are not the highest paying on my article
roundup but I expect their cost per click to rise in the coming years.
Aside: I personally just love blockchain and
cryptocurrencies. Actually, I love it so much that with my company Flux Ventures we
launched an entire division just to buy and sell bitcoin and alt-coins.
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
Results
|
bitcoin
merchant account
|
20
|
56.02
|
64.32
|
0.87
|
217,000
|
bitcoin
merchant services
|
30
|
62.35
|
33.24
|
0.87
|
336,000
|
bitcoin
mining cloud computing
|
10
|
66.05
|
32.65
|
0.73
|
604,000
|
buy
bitcoin australia
|
30
|
52.36
|
21.47
|
0.32
|
783,000
|
buy
stocks with bitcoin
|
50
|
83.4
|
21.08
|
0.46
|
6,010,000
|
software
mining bitcoin
|
10
|
65.75
|
18.19
|
0.62
|
936,000
|
bitcoin
mining gpu
|
70
|
71.59
|
18.19
|
0.36
|
696,000
|
buy
stock with bitcoin
|
30
|
81.94
|
17.59
|
0.48
|
64,000,000
|
bitcoin
stock chart
|
210
|
73.86
|
16.24
|
0.09
|
–
|
how
to invest in bitcoin stock
|
50
|
77.64
|
16.16
|
0.71
|
1,060,000
|
Top Paying Insurance Related Adsense
Keywords
The insurance companies surely make a killing
from those outrageous premiums they charge us. Otherwise how could they afford
all those TV commercials and these crazy spend on Adwords? If you are in the
insurance blogging space, kudos to you. You’ve picked a winner.
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
Results
|
compare
car insurance
|
70
|
78.04
|
469.12
|
1
|
5,720,000
|
10
|
66.48
|
420.29
|
0.84
|
1,080,000
|
|
car
insurance comparison quote
|
10
|
77.7
|
342.54
|
0.88
|
2,400,000
|
40
|
85
|
316.47
|
0.89
|
3,200,000
|
|
10
|
67.65
|
300.26
|
0.77
|
830,000
|
|
insurance
quotes young drivers
|
10
|
76.73
|
299.63
|
0.94
|
6,490,000
|
automobile
club inter-insurance
|
20
|
84.42
|
299.49
|
0.81
|
783,000
|
10
|
82
|
298.54
|
0.95
|
2,210,000
|
|
auto
insurance conroe tx
|
40
|
69
|
298.08
|
0.82
|
443,000
|
170
|
63.03
|
293.14
|
0.48
|
1,330,000
|
I actually took some of those keywords ^ and
launched my site TheInsuranceNerd to attract those high
paying clicks ?. So far, so good.
And lastly, how could I forget this…
Best Digital Marketing/SEO Adsense
Keywords
If you are a regular reader of my blog,
you are most likely interested in all things online marketing / SEO so
this list is for you:
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Competition
|
10
|
73.3
|
108.42
|
0.42
|
|
digital
marketing degree florida
|
30
|
77.4
|
100.48
|
0.96
|
online
courses on digital marketing
|
10
|
73.88
|
92.38
|
1
|
digital
marketing certificate programs online
|
20
|
80.74
|
87.56
|
0.91
|
digital
marketing course review
|
20
|
67.72
|
85.6
|
0.9
|
internet
marketing classes online
|
70
|
74.36
|
83.93
|
1
|
courses
on online marketing
|
10
|
72.8
|
83.63
|
0.73
|
online
marketing education
|
30
|
75.65
|
80.56
|
0.91
|
email
marketing wikipedia
|
10
|
79.3
|
76.14
|
0.71
|
digital
marketing degree course
|
20
|
75.56
|
72.71
|
1
|
digital
marketing classes online
|
30
|
73.78
|
70.72
|
0.94
|
seo
marketing company
|
90
|
57.52
|
58.44
|
0.65
|
search
engine optimization articles
|
20
|
78.13
|
58.32
|
0.54
|
seo
companys
|
20
|
59.89
|
54.77
|
0.87
|
types
of seo services
|
50
|
44.34
|
53.13
|
0.86
|
seo
technology
|
110
|
72.09
|
49.29
|
0.75
|
search
optimization companies
|
10
|
61.61
|
48.65
|
0.83
|
210
|
74.3
|
45.35
|
0.61
|
|
search
engine optimization marketing services
|
10
|
60.4
|
44.83
|
0.59
|
30
|
59.63
|
43.01
|
0.74
|
Keywords to target if you are in the
‘software for fitness’ niche
Keyword
|
Volume
|
KD
|
CPC
(USD)
|
Com.
|
Results
|
fitness
showrooms stamford ct
|
10
|
76.54
|
138.6
|
0.3
|
22,000
|
ea
fitness
|
260
|
68.9
|
84.16
|
0.03
|
116,000,000
|
fitness
barre cranberry
|
30
|
76.41
|
72.41
|
0.89
|
371,000
|
fitness
center software
|
10
|
54.49
|
67.1
|
0.81
|
4,240,000
|
fitness
gym software
|
40
|
50.54
|
63.03
|
0.56
|
24,100,000
|
apogee
fitness
|
30
|
69.7
|
60.03
|
0.16
|
420,000
|
fit
online classes
|
10
|
64.82
|
59.65
|
0.39
|
381,000,000
|
rpac
group fitness classes
|
40
|
84.79
|
57.8
|
0.1
|
–
|
fitness
management software
|
10
|
52.8
|
52.73
|
0.56
|
17,100,000
|
Aw man, you still forgot my industry…
No worries, you can find all these keywords
(and more!) by going into SEMRush and clicking on Keyword
Analytics > Phrase Match (or Related Keywords), typing the
keyword(s) that you want and then sorting by cost-per-click.
Here are other ideas to do keyword hunting.
Now, onto my favorite part. The bonuses.
Bonus #1: Target these countries if you want to earn 10x
more
Aiming for the right countries can really
skyrocket your adsense earnings. Here are the top 10 countries to target:
No.
|
Country
|
Avg.
CPC ($)
|
Max.
CPC ($)
|
Avg.
CTR %
|
Average
RPM ($)
|
1
|
United
States (US)
|
0.40
– 2.3
|
>50
|
2-3
|
2.04
|
2
|
Canada
|
0.50
– 2
|
>30
|
2
|
1.83
|
3
|
United
Kingdom (UK)
|
0.10
– 1.6
|
>19
|
1-2
|
1.37
|
4
|
Germany
|
0.40
– 1
|
>11
|
1-3
|
2.62
|
5
|
Thailand
|
0.30
– 1
|
6
|
2
|
1.6
|
6
|
United
Arab Emirates (UAE)
|
0.15
– 3.1
|
11
|
4
|
2.07
|
7
|
Japan
|
0.20
– 0.85
|
4
|
3
|
2.44
|
8
|
Switzerland
|
0.20
– 1
|
6
|
3
|
2.35
|
9
|
Italy
|
0.10
– 0.50
|
3
|
1-3
|
0.73
|
10
|
China
|
0.10-0.30
|
4
|
1-2
|
0.9
|
If you take a look at this chart, you will
notice that most of the countries in this list are first-world countries.
How do you target a particular country in your
blog?
The easiest way is to blog in their native
language. To get visitors from Canada, US, UK or australia, your blog must be
in English. Similarly, write in German if you are looking for people from
Deutschland.
You may also change your targeting settings under Search Console.
Bonus #2: Unlock even more revenue by blocking low CPC ads
As a publisher, you have a good amount of
control as to which Ad Categories you want to show on your site.
If you are trying to raise the CPC,
RPM or CPM of your Adsense ads, then I suggest you take a look at your ad
performance and start blocking categories that are not paying well.
Here’s how you can do that.
1. Go
to Adsense and
on the left hand column click on “Allow and Block Ads”
2. Click
on “General Categories”
3. Sort
by % Earnings (Ascending). You will now see something like
this.
4. In
there you can take a look at which ads are taking a good amount of
impressions but generating relatively low earnings. For instance, in this
example the “Hobbies Games & Leisure” category is taking 4% of impressions
yet just making 0.7% of revenue, so you can block it.
You may also experiment by blocking certain ad
networks. I haven’t personally tried this, but some people claim it works.
A word of caution: Don’t block too many
categories (or ad networks) or else you will significantly reduce the bid
competition and will start driving your revenue down.
Pro tip: Run Optimization Experiments
You can always run an Experiment (found
under Optimization > Experiments) and see if blocking your ads yields more
revenue or not.
You can also test if showing 50% of your total
ads vs. 100% of ads yields more revenue.
Google Adsense experiments typically last for
30-40 days, up to 100 days (depending on your experiment and traffic).
For instance, I am running the experiment of
blocking certain categories, and as you can see below I already started to see
some good results (unfortunately Adsense policies prevent me from sharing the
exact numbers).
Bonus #3: Steal
your competitor’s lunch (aka. find which keywords are driving the most revenue
to them)
What if you could view which keywords gets
your competition the most clicks and revenue?
I’ll show you how I do it.
The process is very simple and uses SEMRush.
All you have to do is:
1.
1. Find
any authority site in your niche. (For the sake of example in online marketing,
I will use my own site)
1.
1. Type
that site on the search bar in SEMRush
1.
1. Scroll
to “Top Organic Keywords” and click on “See Full Report”
1.
1. On that
report, sort by CPC.
1.
1. Voilá,
you have a list of potential keywords that you can now use.
1. Rinse
and repeat with other sites that you admire.
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Once you do this process with 3-5 sites, you
will have a good set of keywords that you can target. (By the way, you can hire
someone on Fiverr to write average articles for you
so you don’t have to actually spend time doing it.)
Bonus #4: Find
more high paying keywords using Search Console
Did you know that Google already provides you
with the keywords that you rank for?
What if you could optimize your existing blog
posts to target even better keywords?
Instead of spending tons of hours writing a thorough post,
you could use update an old one and pick juicier keywords.
Here’s how.
1. Install
the Keywords Everywhere Chrome Extension
2. Head to
the Search Analytics under the Google Webmasters Tools
3. Choose
your website
4. Be sure
to check the Clicks, Impressions, CTR and Position boxes at
the top
5. Filter
by any specific page that you want keywords to show for: i.e. https://howtoblogacademy.com/blog/high-cpc-adsense-keywords/
6. Since
you installed the Keywords Everywhere tool you will see an additional 3 columns
on your list, namely: Monthly Volume, CPC and Competition
7.
PASTE IMAGE
8. Unfortunately
you can’t sort by CPC so you will have to copy all the data into a spreadsheet
and sort it there. I suggest you hit the Show 500 rows at the
bottom of Webmaster tools.
9. I made
a Google sheet for you that you can copy
(File > Make a Copy..) to sort all your keywords.
10.
Copy and paste all your keywords, and then hit the arrow on the
column of CPC and sort from Z->A
11.
Voila, you will see all the keywords that your blog post ranks
for, all ranked from highest CPC to lowest CPC.
PASTE IMAGE
As you can see this last trick will yield
keywords that might not be applicable to your blog post. In my case,
“mesothelioma lawyer directory” does not apply to this specific post so I will
just ignore it.
However, it will also find keywords that I am
already getting impressions like “top paying keywords” but for which I am still
ranked on page #2. The secret here is now to extend my existing blog post to
include that new keyword so that my page gets bumped to page #1.
Pro tip: You can also sort
by Volume or competition to find other hidden gems.
(Remember that now with the new RankBrain
algorithm you shouldn’t target each specific long tail keyword
but rather target medium-tail keywords that cover a broader topic.)
Related: Remember
you can also show ads on Youtube (here’s a fun guide
to Youtube SEO).
so, how can you make $100 a day with
Adsense?
I don’t know about you, but 100 bucks a day on
ads sounds like a good passive income to me ($3k/mo).
Let’s run some calculations to see what it
would take to make $100/day on Adsense.
First, some assumptions.
- You are
targeting US readers (as we saw earlier, US ads pay the most on average)
- Your CTR
(click-through rate) is 1% (i.e. 1% of visitors click on ads)
- Your CPC is
$0.50 (your niche is strong but your site is just getting started)
- Your
RPM (revenue per 1000 impressions) is $2
With these numbers we can now calculate how
many visitors we need to earn our target amount.
The formula is = Visitors * CTR * CPC
+ Visitors/1000 * RPM
So with 15,000 visitors per day we obtain
around $100/day on Adsense.
(15,000 * 1% * $0.5 + 15,000/1000*$2 = $105/day)
But how do you obtain 15,000 page views per
day? Is that reasonable?
Yes, it is reasonable. To do that, you can
either
- produce 15
articles that get 1000 page views (hard)
- produce
150 articles that get 100 page views (much easier)
Learn how to write articles that will attract a lot of visitors.
Want learn how to get more organic
visitors? Check this out!
Conclusion
I hope you found this list of high
cost-per-click keywords useful.
I also hope you liked the strategy to find keywords that your competitors are
getting money from. If you want additional tools to find keywords, head to
my SEO tools list.
Building a high grossing blog is a combination
of picking a solid niche, doing
SEO on your articles and having fun while at it.
If you enjoyed this post, please leave a
comment and share this article with a friend.
I put a lot of work into it so I’d appreciate
it if you tweet it out. Also let me know what you want
me to write about next! If you want you can hit me up on Snapchat @youngslacker or Instagram:
@youngslacker.
Read also:
1. My
KILLER on-page SEO techniques
2. How
to get to #1 on Google and why you haven’t yet
3. What
the heck is RankBrain and why haven’t I heard about it before?
At this
point, aren’t you wondering how I got the first result on Google for this blog
post? Read here to find out how.
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